During distance learning, I reached into my bag of tricks to come up with a new unit on Branding for my 7th and 8th graders. I used this unit to also introduce students to the gradient tool, text on a path as well as how to create a scatter brush. After giving them a presentation where we looked at the evolution of logos for iconic brands such as Coca-Cola, Pepsi, McDonald’s, and Apple, students were tasked to create their logos for a business I assigned them. Because I’m such a deep believer in iteration, I asked each student to create three versions of their logo to help with their experimentation and to mimic the work graphic designers do.
I gave students businesses such as a fast casual Italian restaurant, coffee shop, travel story and garden store. It’s been fun to see how they’ve used the power of Illustrator to their advantage. I do think my students are getting sick me saying that sometimes our first idea helps to clear our brains out for the next idea which is generally stronger and more interesting. I also shared the font website, dafont.com with them to get them excited about fonts. I’ve definitely spent way too much searching for the perfect font and it was interesting to see which students also saw how important a font design can be while designing a logo.
Next to sustainability, empowering girls in the Makerspace has been my focus for this school year. This initiative came after seeing how girls were using the makerspace during the first year of operation. They were building interesting creations but they generally chose to experiment with more traditional crafting materials. I’m totally for this but I wanted to find a way to create a bridge between crafting and digital fabrication.
To get this initiative off the ground, a Feminist Maker club was created. Using the term ‘feminist’ was landed upon because it’s inclusive and I wanted anyone who was interested to join. The first task for this club was to create logos for our identity. They first sketched out the designs and then I showed them how to use Illustrator so the designs could get transferred to various digital fabrication software. Each member designed their own and in the end we organically ended up with two design options. Currently we’re using the vinyl cutter and the embroidery machine to show off the logos. The next step to start thinking about how we want to utilize them i.e. keychains, t-shirts, totes or even jewelry!
My starter project when teaching Photoshop tends to be this Mondrian Project because it teaches students the basic tools while allowing them to be creative. I have them focus on the Brush tool, Paint bucket and Color Picker to keep it simple. The first tool I show them is the SHIFT/Click combo that allows Photoshop to create a straight line. It goes, click on area you want the line to begin and then hit SHIFT and CLICK together where you would like the line to end. This always wows them! I also keep the project so they can only use primary colors with a focus on right angles.